The mission of The Ten Seventeen Project is to provide a sustainable supply of high quality beef to local food banks and other entities serving food-insecure families.
Formed in Powell Butte, Oregon on March 23, 2014, this 501c3 non-profit program has distributed more than 80,000 pounds of meat to hungry families and individuals in need.
Ranch and rodeo communities utilize cattle for various activity-based programs nationwide. Cattle are typically purchased on an annual basis or leased from independent contractors. The 1017 Project fills this need, and expands upon it, by partnering with the community in raising, breeding, training and donating the end product of high quality protein to food insecure people in the community.
The Ten Seventeen Project has the added dimension of providing a year-round training outlet for the thriving cowboy culture that surrounds the cattle property by allowing use of the cattle for popular arena roping activities such as jackpot roping events, youth rodeo camps and weekly roping practices that are open to the public, thereby reaching members of the local community as they take advantage of the facilities and livestock to hone their ranching and competitive skills. In other words, this community outreach to a wide array of rural and urban citizens is as easy as feeding a cow.
The Ten Seventeen Project invests primarily in Corriente cattle, which are considered “easy keepers” because of natural attributes like high fertility, early maturity, trouble-free calving, and foraging efficiency, as well as disease and parasite resistance. Studies have shown that Corriente grazing habits are beneficial for rangelands and this breed eats significantly less than traditional beef cattle, requires less water and thrives on sparse, open-range landscapes; all while producing a leaner-than-average beef product.
On average, a 1017 cow yields 450 pounds of hamburger. Since 1 pound of hamburger translates into approximately 4 meals, this means that one cow provides over 1,800 meals to a community. An unusual value-added benefit of the 1017 model is that even the most premium cuts of beef from each cow are combined into every convenient package of hamburger given to recipient families.
The 1017 cattle essentially have three careers whereby they “earn their keep” by being leased-out for sporting events, then work as practice-lease sets, and, finally, are sold or butchered.
The 1017 project is a people project
The rural ranch and rodeo community is uniquely qualified to care for, train and transport the cattle. In addition, they contribute cattle, hay and land donations annually. The 1017 herd also sustains year-round training and competitive opportunities for the cowboy culture and, further, provides a way to lock arms with our urban and suburban neighbors, that find themselves on the front-lines of feeding many of the most food-insecure people in our communities.
The 1017 Project brings members of the community together to make a tangible difference in the lives of the givers and the receivers. Volunteers that want to put their shoulder-to-the-wheel on behalf of The 1017 Project can donate their time at roping events and local food banks and shelters that receive 1017 beef. The Project also gains exposure when it is followed and shared on social media platforms, when local farmers and ranchers become aware of the various tax-deductible donation opportunities, and when community members show up anytime the cattle are working, or hungry families are being fed.
The potential for replication of The 1017 Project in other locations means The 1017 Project can grow beyond its current borders and resources to lock arms with other communities.
feeding hungry communities
The 1017 Project is a “barrier-free” program that gets protein into the hands of food-insecure people, regardless of whether or not they qualify for other assistance. Any agency that serves hungry people can distribute 1017 Project beef.
WHERE’S THE BEEF?
The following agencies receive beef from The 1017 Project and are serving food-insecure families all over Oregon and beyond:
Congress Community Church - Congress, AZ
Crook County School District
Crook County Health & Human Services
Eastern Oregon Youth Camps
Family Kitchen - Bend
First Baptist Church - Prineville
Lutheran Community Services NW
Madras Community Food Pantry
Powell Butte Community Charter School
Prineville Senior Center
Redmond Community Church
Redmond Senior Center
Rim Rock Trails Treatment Services
Shepherds House - Bend, Oregon
Shiloh Ranch Church
Sisters Kiwanis Food Bank
Sisters School District
St. Vincent dePaul - Bend Food Bank
St. Vincent dePaul – LaPine Food Bank
St. Vincent dePaul - Redmond Food Bank
St. Vincent dePaul - Prineville Food bank
Teen Challenge - Bend, Oregon
The Giving Plate - Bend, Oregon
Wickenburg CAP Office - Wickenburg, AZ
Wickenburg Elks Lodge no. 2160 - Wickenburg, AZ
There is a place for you to participate in this groundbreaking program that will significantly help your community in more ways than just physically. Here are some of the opportunities for involvement.
Financial support (new cattle purchases, supplies, veterinary work, support). Select “donate” at the top of our website.
Contact us if you know of a place that needs our beef, or would like to donate your time or resources!
The 1017 Project
PO Box 19 Powell Butte, OR 97753
541-419-0019 / www.1017project.com